Retail2026.09.22

CRAFT — A new home for outdoor sport

The Taipei A11 opening creates a dedicated setting for running and cycling products.

RETAIL EXECUTION / CRAFT / TAIPEI A11

The work behind the story.

01What we did: EMERS introduced CRAFT at Shin Kong Mitsukoshi A11 in Taipei’s Xinyi district.
02How it was approached: The store brings road, trail and all-terrain running together with cycling, so visitors can compare products around their own sporting needs.
03What the public record shows: The September 2026 company post announced the opening and documented the space in photographs: a physical touchpoint for the brand in Taipei.

Company opening announcement · published 22 September 2026. A historical opening record.

EMERS announced the CRAFT opening at Shin Kong Mitsukoshi A11 in September 2026. The post describes a dedicated outdoor sport area with road running, trail running, all-terrain running and cycling products, allowing consumers to explore choices around their own sporting environments. This records the published opening rather than a live store-status check.

PUBLIC RECORD / Emers · 2026-09-22

CRAFT — A new home for outdoor sport / 2

CRAFT — A new home for outdoor sport / 3

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